Elegant Websites, Integrated Strategy, Great Service
We are fluent, dynamic, and mobile-minded - and so are the websites we build. The Horton team is known for designing and developing websites and eCommerce stores that are sleek, well-optimized, conversion machines. From small website builds, to complex, multi-faceted eCommerce projects with unique sets of needs, our web design team and custom web development shop have the expertise to bring any idea to life, no matter how ambitious. We work with the best technology and tools available - like Hubspot, WordPress, and BigCommerce - to turn your ideas into glorious reality.
There are thousands of teachers, parents, and students that depend on the Metro Nashville Public Schools website. When they came to us looking for a reliable digital agency to rebuild that website from the ground up, our team rose to the challenge.
Hearthwood Flooring is one of Middle Tennessee’s premier hardwood flooring providers. They came to us looking for a beautiful website that would help their business achieve sustainable growth, and the Horton team delivered just that.
Administered by the Tennessee Department of Treasury, TNStars is among the leading 529 programs in the country. They help countless parents around the country save for their children’s college education, and they needed a website that would go the distance.
Eat Well Nashville came to Horton Group in need of fluid eCommerce platform that would set them up for rapid growth in the Nashville and Middle Tennessee market. Our development and design teams worked to create a solution at the crossroads of functionality and flair.
eCommerce is here to stay, and business that are serious about setting themselves up for growth need to plan accordingly. Is your company looking to take the next step into the realm of eCommerce? What do you need in your toolkit to get the job done? How do you design a store that turns visitors into customers?
We discuss all this and more in our free 17-page eBook, available here!
To kick things off, you’ll be partnered with one of our Project Managers, who will lead you through the onboarding process. This is a chance for our team to get to know you, and for you to get to know how we do things. Once our team has been able to wrap their heads around your project, and we have been able to collect any materials from you that you’d like included on your new website, we’ll get to work!
Learn more fromPaige Allen, Director of Operations
“One of the most important things that I like to stress in the onboarding phase of any project is the idea of partnership. This is one of our core values at Horton Group - our clients are also our partners, and we can accomplish great things by working together!”
Once we have everything we need to get started, your Project Manager will hand-pick a team of developers, designers, writers, and SEO specialists to bring your website to life. As the team gets to work, your Project Manager will be there to communicate with you every step of the way, and make sure that the site built to suit your unique needs. Once you have been presented with an initial draft of the site, it’s time to start nit-picking.
Learn more fromDaniel DiPasquale, Sr. Developer
“In every web design project I take on, functionality comes first. What does this website need to do? My first priority is making sure that we have answered that question to the client’s satisfaction. Then I’ll begin working with designers to make that functionality look beautiful.”
Once your site is the sparkling embodiment of the digital presence you’ve always dreamed of, all you need to do is give us the final “OK.” With your approval, our development and SEO teams will get to work making sure that your website will translate seamlessly to any mobile device, and will be the foundation you need to climb Google’s search rankings. Once we’re all done, we’ll help you share your new website with the world!
Learn more from Joy Lewis, Sr. Account Manager
“More than half of all web traffic today comes from mobile devices, so it’s always a top priority to make sure a site is 100% mobile-friendly before it gets launched. Taking the time to make sure sites have solid SEO is also critical before a launch, especially for young businesses.”
Once your site is live, our team will waste no time in performing extensive tests to ensure that your site is ready to go the distance. Once we have verified that you are “ship shape,” it will be time for your training. This is when you get to sit down with the developer who built your site to learn how you can use it yourself. However, we’re happy to take the next step with you and get you started with Inbound Marketing!
Learn more fromMediha Barucic-Howell, Inbound Marketing Manager
“The fun part begins after the website launches! In order to stay relevant and continue developing your online presence, it’s important to take a comprehensive look at your metrics so you can adapt your Inbound Marketing strategy effectively. The goal is to meet the needs of your target audience and nurture the growth of your online business.”