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Email Marketing Campaigns

Horton Group helps you build strategic email campaigns that fit your brand and attract qualified leads to your website. Whether you're starting with 10,000 contacts, or starting from scratch, Horton Group can help make the most of your emails. Being a HubSpot Silver Partner Agency, running campaigns in Mailchimp, and using a variety of other platforms for email marketing has made us experts in the field. Email plays a big role in our implementation of holistic inbound marketing campaigns.

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Envelopes are a thing of the past.

Horton’s writers, designers and marketing specialists work together to grow your email lists, make sense of your statistics, dive into the analytics, and target your lists to specific, segmented audiences. We write great newsletters, delightful special offers, informative product updates and more. Email can be a powerful vehicle for eCommerce revenue conversions. The bigger and cleaner your list, the better and we’ll help you grow your list. Great emails with strong content can sell, drive traffic to your site, increase social media engagement and boost your SEO.
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Nashville Email Marketing

Maximize Open Rates

Effective email marketing campaigns are targeted, segmented and focused. Well-designed emails are responsive, persuasive and written with the reader in mind. HubSpot Email, a sophisticated direct email marketing program, gives you access to a full-funnel marketing system, making it easy integrate your email campaigns with the rest of your inbound marketing efforts. We’re also experienced in developing campaigns in Emma, Constant Contact, MailChimp and Bronto, to name just a few.

 

Email Marketing Statistics

Did you know:

  • Email marketing boasts an ROI of $38 for each $1? (2015 DMA National Client Email Report)
  • One in five companies enjoy and ROI of more than 70:1?
  • More than half of all all respondents to the Direct Mail Association’s survey anticipated their company to increase spending on email marketing in 2015?
  • Conversion and click-through rates are expected to continue climbing.

We create strategic email campaigns that convert; call Horton Group today to discuss your email marketing campaign – 615-292-8642.