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Link Building 101: What It Is & Why You Should Use It

We’ll start with the basics...

Link building is the process by which you establish a network of hyperlinks (we’ll just call these “links”) that direct traffic from external websites to your website. Each of these links are connections that help to better tie you to the community that you are a part of. The more links you have out there directing traffic to your site, the better. However, link building is very difficult, and it doesn’t happen overnight. In order to do this correctly, it takes a lot of hard, consistent work.

Link Building 101: What It Is & Why You Should Use It

We’ll start with the basics...

Link building is the process by which you establish a network of hyperlinks (we’ll just call...

eCommerce Design: Why Aren't They Buying?

You’ve launched an eCommerce store to sell to online audiences, but just one problem—they aren’t buying. Why not? Here you...

Horton Group Releases New eBook - Design an eCommerce Store that Sells: Expert Insights

Nashville, TN -- Horton Group, a full-service digital marketing agency with offices in Nashville, Tennessee and Bonita...

What Makes a Mobile App Successful

Think you have the perfect idea for a mobile app? Great! But let’s not jump the gun too quickly. While most smartphones...

Agile Project Management: What's The Big Deal?

When I think “agile” I don’t initially think about developers participating in weekly standups or project managers tasking...

How To Market An Application

While developers may lull themselves to sleep in the wee hours of the morning dreaming dreams of authoring the next soaring...

Aligning Sales and Marketing with Smarketing

Sharing the responsibility of generating revenue for your company, Sales and Marketing are two departments that are often at...

Professional Learning: Become a Better Digital Marketer In 2016

Now that we are well into the new year, chances are you know by now whether or not that workout plan is going to stick. And...

Pro Tips For Getting Your App Featured

Apps designed using the JavaScript-powered MEAN software stack are developed with a single, streamlined codebase that can be...

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