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Horton Blog

Feb 04 2016

Posted by: Char Vandermeer

So you’ve done your research and decided that inbound marketing is the way to go. You’re done spinning your wheels at trade shows, making cold calls, blindly blasting email lists and paying for expensive, untargeted advertising. You’re tired of looking for the needles in the haystack. Your buyers are informed, savvy and have more options than ever before. Simply put, your traditional...

Feb 02 2016

Posted by: Char Vandermeer

When’s the last time you took a hard, objective look at your website? It may feel like only yesterday, but in all likelihood, it’s been a year or two or five. The world of web design is a rapidly changing one and it’s critical that your business isn’t left behind. Now’s the time to evaluate your website -- a fresh start to the new year.

Your Website isn’t Responsive or...

Jan 29 2016

Posted by:

Now that we are well into the new year, chances are you know by now whether or not that workout plan is going to stick. And while those personal resolutions are great, we as marketers believe this is the perfect time of year to create professional New Year’s resolutions.

Digital marketing practices have changed...

Jan 28 2016

Posted by: Joey Dye

Start the new year off right by elevating your inbound marketing expertise. In this article, we’ve compiled a list of our top 10 blogs of 2015. Get all the best insights from the previous year right here. Enjoy!

1. 3 Tips for Growing Your Business Online...

Jan 26 2016

Posted by: Horton Group

Until recently, inbound marketing has been all about killer content that informs, entertains and sends potential customers your way. The best marketers already know that strong content is the most cost-effective way to promote a brand and generate a return. In 2016, though, content isn’t just it, it’s what drives many...