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HubSpot as a CRM Solution

HubSpot is widely recognized as a powerful marketing tool capable of the highest degree of marketing automation and inbound marketing functionality. With well developed tools for designing and A/B testing landing pages, sending personalized emails, managing social media accounts and paid advertising efforts, there is not shortage of marketing capability. What HubSpot is maybe less widely recognized for, however, is its function as a CRM. One of the greatest aspects of HubSpot as a software solution for an organization of any size, at any stage, is the ability to tie your marketing campaigns directly to your CRM for improved sales and marketing performance and alignment.

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HubSpot as a CRM Solution

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