Horton Blog

Jun 27 2011

Posted by: Horton Group

Elephants are social and emotional creatures, with the biggest brains in the animal kingdom. In many ways, elephants resemble humans. They have a 60 to 80 years life expectancy, they can remember things that happened decades ago, they hug, they use body language to communicate, and they are very...

Jun 13 2011

Posted by: Ned Horton

With so much consumer-generated media such as blogs, review sites, video platforms, and social networking sites, the consumer has more power in today’s marketplace than ever before. As a result, more and more businesses are using online...

Jun 11 2011

Posted by: Ned Horton

With Google currently dominating the search engine market with more than 85 percent of the market share, having a clear SEO strategy has never been more important. With some relatively quick adjustments, your website can feature higher in the critical search results pages of...

May 25 2011

Posted by: Horton Group

Banner ads and pop up windows are so rampant in the Web these days that it seems Internet marketing has forgotten the depth and breadth its real life counterpart extends to. It’s time to take an in-depth, in-focus look into serious marketing that gets serious results. Motivational research and...

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May 25 2011

Posted by: Horton Group

What started as a fashionable communication tool for young people has turned into an important part of marketing and public relations for many businesses. Social media websites such as Facebook, ...

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