Horton Blog

Mar 25 2013

Posted by: Tony Bates

Google's latest algorithm changes highlight the importance of social media signals in calculating a website's ranking in search results. Companies and SEO practitioners have recognized for some time that promoting content through social networks builds authority, drives traffic, and helps a...

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Mar 19 2013

Posted by: Horton Group

Pinterest has established itself as one of the big dogs of social media. The red circle and a white “P” logo are standing strong right alongside other social media power players like Facebook, Twitter, and LinkedIn. In fact, the number of people who use Pinterest is coming extremely close to the...

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Mar 13 2013

Posted by: Jason Hapney

It's no secret that many of today’s businesses have shifted advertising tactics to digital platforms such as the web, mobile and social media. Cost, convenience and viral potential are a few of the major factors...

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Mar 07 2013

Posted by: Horton Group

Consider the following developments: The most popular search engine creates a social media platform. A little over a year later, the most popular social media platform creates a search engine. It’s not hard to recognize the innate competition between Google and Facebook. The end goal it seems is...

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Mar 05 2013

Posted by: Horton Group

We feel it is important to start strong, so we jumpstarted 2013 the right way. We have already launched some fantastic new...

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